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e-Learning and the Science of Instruction : Proven Guidelines for Consumers and Designers of Multimedia Learning
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e-Learning and the Science of Instruction : Proven Guidelines for Consumers and Designers of Multimedia Learning


List price:$40.00
Our price:$37.20 that is 7% off!
Media:Hardcover
Author:Ruth Colvin Clark, Richard E. Mayer
Publisher:Jossey-Bass/Pfeiffer
Release date:18 October, 2002
Average user rating: Average user rating: 3.5
User rating: 4excellent content, okay readability
Although I agree with the reader from Fredericton, New Brunswick, Canada that the book reads like a university textbook, I have found it very useful for designing and justifying my designs of online instruction. When someone wants you to change your design, you can respond by saying, "According to Clark and Mayer, people who learn from integrated text and graphics performed 68% better." Stats like that help to justify budgets!
User rating: 5One of the very best
I have been developing and teaching online courses for several years and have an extensive library that I have collected over that time. I have found this book to be one of the four or five I return to on a regular basis.

As a person who serves as a reviewer for other faculty work, I lament that this book is not required reading. In addition to discussing how to correctly use technology it also spends significant time looking at how students learn and how we, as faculty, should adress students in an online environment.

User rating: 2Too Boring and Academic
I found this book boring and not all that practical. It reads like a university textbook rather than a helpful resource for e-learning designers and developers. The example screens are often busy and it is often difficult to perceive the point that is being made. I live by the 80/20 rule, and wish that this book focused on the 20% of the content that will give 80% of the benefit.

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